What is Makeup Geek?
Makeup Geek is a company started by Marlena of MakeupGeekTV and it specialises in affordable but high quality makeup. The company also made it to INC 5000 Fastest Growing list which is really incredible considering its humble roots.
I was intrigued by Makeup Geek because of my need for a variety of eyeshadows but I really could not justify nor afford to get eyeshadows from MAC. I was after a company with a good reputation and helmed by someone reliable - especially after the Limecrime fiasco.
What did I order?
I bought my Makeup Geek eyeshadows in two separate orders. The first was with the first ten foiled shadows and I ordered an additional 17 so I could fill up a Z Palette (which I also purchased from Makeup Geek). When the next set of foiled shadows were released I knew I had to get my hands on them - plus I was planning another order anyway! I now have 2 Z Palettes filled and due to the fact that I can't do maths for cashews, I have an extra 2 just lying around with no home.
Price & Value
Pricing wise, the Makeup Geek eyeshadows are a steal. At USD$5.99 for the regular eyeshadows and $9.99 for the creamy foiled shadows, you really can't get any better. MAC eyeshadows in Australia are $33 for the cased shadows or $26 for just the pan itself. Even converting the USD and including the shipping would still be cheaper. I spent about USD$500 total on Makeup Geek shadows and there is no way I could get the same quantity of eyeshadows for that money from MAC or any other company.
The Review
The shadows are well pigmented not at all chalky. The foiled ones are even better - super buttery and the shine they produce is beautiful.
From a business perspective, there is definitely a certain level of accountability where quality is concerned. Since Makeup Geek is a newer, smaller company having poor quality shadows would kill her business. However in the case of MAC, I think that they can release eyeshadows that aren't as up to scratch, label them as limited edition and give it some different packaging and it would still sell.
I am in love with these shadows and I doubt I'd ever stray. I want to eventually own the entire range so hopefully within the next year I'll make another big order. They are an excellent way to build up a varied makeup kit without compromising quality. While you can get cheaper multi coloured palettes from companies such as BH Cosmetics or Coastal Scents, I don't believe that you get quality similar to Makeup Geek. You would have to work a bit harder to get those shadows to work to the same level as MUG but when your work as a makeup artist is also dependent on how fast you work, it's better to have quality materials so you don't have to exert so much energy.
Swatches
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| L-R: Flame Thrower, Chickadee, Peach Smoothie, Beaches and Cream, Vanilla Bean, Cupcake |
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| L-R: Goddess, Grandstand, Untamed, Magic Act, Purely Naked, Starry Eyed, Cinderella |
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| L-R: Preppy, High Tea, Pretentious, Hipster, Barcelona Beach, Latte, Cocoa Bear |
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| L-R: Mocha, Corrupt, Galaxy, Moondust, High Wire, Mercury, White Lies |
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| L-R: In the Spotlight, Mango Tango, Simply Marlena, Whimsical, Country Girl, Bitten, Showtime |
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| L-R: Caitlin Rose, Masquerade, Daydreamer, Sensuous, Unexpected, Twilight, Mesmerised |
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| L-R: Nautica, Ocean Breeze, Peacock, Sharkbait, Pegasus, Glass Slipper, Fantasy |
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| L-R: Lemon Drop, Fortune Teller, Charmed, Jester, Poison Ivy, Envy |
Purchase Makeup Geek shadows
here.
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